Thursday, January 9, 2020
Hilton Hotels Organizational Culture Free Essay Example, 1500 words
In its quest to maintain clients and have a highly aggressive edge in the market, Hilton hotels mostly utilize the cross-selling technique. Hence, gain strength and trust from their clients who normally deem what they want will be availed in time. This is via proposing varied products besides what they need. Therefore, to the new clients, mostly celebrities while in the foreign regions deem only Hilton hotels avail unique services that are unsurpassed. The enterprise deems its clients are internet savvy; hence, it has immensely utilized the current technology in reaching its large clientele globally. This is via social networks as well as other applications whose core purpose encompasses informing its clients always about their emergent services and products (Quagliariello, 2010). Venturing in social media (Facebook, Twitter, etc) is evident with the just concluded promotion whose intention encompassed augmenting their clientele by granting 500 tickets for the winners to enjoy free services in their nearest Hilton enterprises in a period of five days. Additionally, the enterprise in order to improve its reputation as well as presence yielded to recruiting extra staff in quest of populating social media with engaging content. We will write a custom essay sample on Hilton Hotels Organizational Culture or any topic specifically for you Only $17.96 $11.86/page
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